The Russian influence operations Doppelganger and Operation Undercut utilized several tactics to spread content on X, TikTok, 9gag, and Americas Best Pics and Videos
The Russian disinformation operations known as Doppelganger and Operation Undercut promoted content attacking Ukraine, Europe, and the United States using nine different languages and four platforms. On X, thousands of accounts were created to post pro-Kremlin content in addition to promoting redirect links to fake media websites. The network relied on trending hashtags and bot-like accounts to share the content to reach wider audiences. On TikTok, at least twenty-four accounts posted hundreds of videos that garnered millions of views, often relying on AI-generated narration and content masking to evade detection. Identical video content also appeared on online platforms 9gag and Americas Best Pics and Videos.
Operation Doppelganger is a Russian malign information operation known for impersonating reputable media outlets, targeting users with fake articles that promote Russia’s narratives. The DFRLab, other organizations, tech companies, and governments previously covered the operation’s multiple and ongoing iterations targeting various countries on different platforms since August 2022. Operation Undercut runs in parallel to Doppelganger, prompting similar narratives using AI-edited videos and images, along with screenshots from legitimate media outlets taken out of context to undermine Ukraine. The operation has been attributed to at least three Russian companies under sanctions, including the Social Design Agency, Structura and ANO “Dialog”, allegedly with support from cybercriminal syndicates like the AEZA group.
We collected data from X between December 12, 2024, to February 12, 2025, and observed Doppelganger activity primarily in French, German, Polish, English, and Hebrew. We also found some content in Turkish, Polish, Ukrainian, and Russian. We observed three main types of Doppelganger posts: posts with four captioned images, posts with one video or infographic, and posts with links that redirect to Doppelganger websites. As of February 21, 2025, 95 percent of accounts associated with the four captioned images posts and 73 percent of accounts associated with the single video/image posts in our sample had been suspended by X.