Scott Adams (the Dilbert guy) later turned out to be a delusional POS in other ways, but his formalization of the concept of a “confusopoly,” where companies collude to extract extra profits by making their products so complicated to evaluate that people have difficulty choosing between them because of decision fatigue, was spot-on.
This is one thing Apple tends to get right, more or less. They offer two or three tiers for every product class, and that’s it. (Do you want “standard, pro, or max”?)
I have plenty of criticisms for them, but reducing decision fatigue isn’t one of them. They do a decent job in that regard. They make up the “lost” profit in other ways.
Scott Adams (the Dilbert guy) later turned out to be a delusional POS in other ways, but his formalization of the concept of a “confusopoly,” where companies collude to extract extra profits by making their products so complicated to evaluate that people have difficulty choosing between them because of decision fatigue, was spot-on.
how much later do you mean because that dude was pushing his variant of The Secret since about 1997
I mean, when he came out as a MAGAt and not just a woo-woo affirmations kook. Emphasis on the “POS” part, not just the “delusional” part.
This is one thing Apple tends to get right, more or less. They offer two or three tiers for every product class, and that’s it. (Do you want “standard, pro, or max”?)
I have plenty of criticisms for them, but reducing decision fatigue isn’t one of them. They do a decent job in that regard. They make up the “lost” profit in other ways.