Stop it. Just stop.
Why you call it RSS when you could simply have called it syndication? Why call it CEO when you could have called it top chief. You are making your language harder to understand for no good reason. Why call it TLDR when you can call it summary. Like what the fuck…
To be honest (TBH) I think saying “top chief” instead of Chief Executive officer (CEO) is a bit simplistic. They seldom operate alone, as there are other “top chiefs” (COO,CFO,etc.) as well. No, I cannot really explain what they do either but still I think “top chief” is something you might use when talking to children.
In Spanish is “director ejecutivo”, which would mean “executive director”, which I think represents quite well what they do, since the officer is kind of pointless anyway.