Also they had a revenue sharing agreement that Reddit terminated in 2016 after Spez became CEO again?
That part is easy to understand, RIF licensed the Reddit name and logo and called itself “Reddit Is Fun”, then Reddit bought AlienBlue, made it their own app, and didn’t want to license the name to Reddit Is Fun anymore.
Reddit bought AlienBlue, yes, but it didn’t turn it into their own app. Their app doesn’t even closely resemble AlienBlue. I still have no idea why they purchased it since they never used it.
That part is easy to understand, RIF licensed the Reddit name and logo and called itself “Reddit Is Fun”, then Reddit bought AlienBlue, made it their own app, and didn’t want to license the name to Reddit Is Fun anymore.
Reddit bought AlienBlue, yes, but it didn’t turn it into their own app. Their app doesn’t even closely resemble AlienBlue. I still have no idea why they purchased it since they never used it.
Maybe it was an acquihire, looking to hire a team capable of building a new Reddit app.