From the article:
“Following recent fallout from the subreddit blackouts, and the controversial comments from CEO Steve Huffman, Reddit has been having a tough time in the eyes of its users who have been reportedly leaving the platform and setting up alternatives on the fediverse (such as Lemmy or kbin), used by the Twitter alternative Mastodon.”
While I don’t condone the hackers behaviour, I will enjoy some delicious schadenfreude.