Linus Tech Tips Video was released today, however it isn't a proper apology video, but just an attempt to salvage the PR. Here are some of the cringe moment...
Dont even need to watch the whole video. This is all you gotta see.
They simply tried to lower the tension. This type of humour is their watermark, they even mention in the video that they are available to make changes but not to take away the goofiness.
They simply tried to lower the tension. This type of humour is their watermark
Yeah, I agree with that assessment, but that tone is absolutely not okay in the current context.
If very dark humour is your “type of humour”, it doesn’t mean you can just go “business as usual” and make dark jokes around someone right after they lost a loved one, had a tragic accident, got SA’d, etc.
Linus tried to weasel out of the GN accusations by saying he “failed to read the room”. That was because entertainment is about reading the room, while reviewing is about accuracy and objectivity. Then, he failed to recognize that (but GN was there to remind everyone, fortunately).
In this case, however, when going with their usual “entertainment” vibe, he should have “read the room”. Which not only he failed miserably to do, but all of the LMG management (including the new “they’re gonna solve all the problems” additions) too apparently.
This does not bode well for LMG. It is proof they are clueless, do not have the skills to fix their problems, and aren’t to be expected to get any better. It’s a shame, because it was good entertainment. At least for as long as I had Linus in my blind spot. Now, I can’t unsee it, and I can absolutely imagine how much of a bully he is remembered being by people from his past (he mentioned that in passing here and there).
They may have made it before, but it was posted a couple of hours after. But still basically in the dead of night, so I wouldn’t be surprised if they hadn’t noticed yet.
Edit: it is NUTS that this is so downvoted. You guys are absolute dummies. You won’t even check yourself, you just believe anything you’re told, without even asking. The data is fucking PUBLIC. smh.
The problem is that at LTT it’s always goofy time. If they just sit down and start talking, yes that is much more professional but at the same time it really feels disingenuous, coming from someone who has stated on multiple occasions that he wants dbrand to sponsor the video eventually made about his own funeral. I do think they could have gone for less jokes, but it’s hard to get the balance right, especially if the video in question is (somewhat ironically) rushed.
At this point it’s a mea culpa. Even with the expected goofy angle. That’s at least 1000 times better than what basically any other multi-multi million dollar corporation would say or do.
Or is your only concern having a target for outrage?
I’m not saying they are forgiven, but it’s more than basically anybody else. And should the pressure stop? Also no.
While I tend to agree, the fact that the video was initially monetized retroactively made all that stuff horrible. Like, they joke about being greedy money-grubbers, and then they grub the moneys.
By lower tensions, do you mean deflect and whine about people questioning integrity, especially after countless videos from Linus himself chastising other companies for their poor crisis responses and/or inability to accept full responsibility?
Exactly this. I get everyone wants to dog-pile but the vast majority of the video was outlining issues and the steps they’re going to take to rectify it. It was a good video and miles above what other brands have done with other controversies (which is generally doing fuck all or putting out a basic tweet)
They simply tried to lower the tension. This type of humour is their watermark, they even mention in the video that they are available to make changes but not to take away the goofiness.
Some of you are raging over something innocuous.
Yeah, I agree with that assessment, but that tone is absolutely not okay in the current context.
If very dark humour is your “type of humour”, it doesn’t mean you can just go “business as usual” and make dark jokes around someone right after they lost a loved one, had a tragic accident, got SA’d, etc.
Linus tried to weasel out of the GN accusations by saying he “failed to read the room”. That was because entertainment is about reading the room, while reviewing is about accuracy and objectivity. Then, he failed to recognize that (but GN was there to remind everyone, fortunately).
In this case, however, when going with their usual “entertainment” vibe, he should have “read the room”. Which not only he failed miserably to do, but all of the LMG management (including the new “they’re gonna solve all the problems” additions) too apparently.
This does not bode well for LMG. It is proof they are clueless, do not have the skills to fix their problems, and aren’t to be expected to get any better. It’s a shame, because it was good entertainment. At least for as long as I had Linus in my blind spot. Now, I can’t unsee it, and I can absolutely imagine how much of a bully he is remembered being by people from his past (he mentioned that in passing here and there).
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They may have made it before, but it was posted a couple of hours after. But still basically in the dead of night, so I wouldn’t be surprised if they hadn’t noticed yet.
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No
Edit: it is NUTS that this is so downvoted. You guys are absolute dummies. You won’t even check yourself, you just believe anything you’re told, without even asking. The data is fucking PUBLIC. smh.
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There’s a time to be goofy and a time to be serious. This isn’t a goofy time. Your inability to tell the difference is something you should look into.
The problem is that at LTT it’s always goofy time. If they just sit down and start talking, yes that is much more professional but at the same time it really feels disingenuous, coming from someone who has stated on multiple occasions that he wants dbrand to sponsor the video eventually made about his own funeral. I do think they could have gone for less jokes, but it’s hard to get the balance right, especially if the video in question is (somewhat ironically) rushed.
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So what would you like from them?
At this point it’s a mea culpa. Even with the expected goofy angle. That’s at least 1000 times better than what basically any other multi-multi million dollar corporation would say or do.
Or is your only concern having a target for outrage?
I’m not saying they are forgiven, but it’s more than basically anybody else. And should the pressure stop? Also no.
While I agree, I think you’re unnecessarily smug and this is rhetorically ineffective.
Destroying a small company (Billet Labs) and telling viewers to not buy for any price while you yourself did the test inaccurately.
“Hahah. Don’t mind us, we are just being goofy here LOL (lttstore.com)”
While I tend to agree, the fact that the video was initially monetized retroactively made all that stuff horrible. Like, they joke about being greedy money-grubbers, and then they grub the moneys.
I feel like if they hadn’t acted like LTT does with the humor and hallmarks, people would have called it a worthless generic apology video.
Now they call it insensitive and all that. I have a feeling there was no winning for them.
Why does there need to be a way for them to win? An apology is the bare minimum. It doesn’t wipe away what they’ve done.
Linus’s forum post made this a no-win scenario for them. They had to bring in half a dozen people to try to clean up after he shit the bed.
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Damn I mean that was cringe AF.
So when Linus cries to camera about YouTube affecting his income that’s goofy is it? Imagine defending this abhorrence.
I haven’t followed LTT channels in years.
I am simply concerned because I believe they couldn’t have handled the aftermath better. So I don’t understand many reactions I see on the WWW.
They did quite some mistakes, yes. Those mistakes would be enough for me to stop following their content, yes. But why enrage?
So first you thought it was innocuous, now you think they couldn’t have handled this better. What’s next, are you going to blame the victims?
By lower tensions, do you mean deflect and whine about people questioning integrity, especially after countless videos from Linus himself chastising other companies for their poor crisis responses and/or inability to accept full responsibility?
He’s a hypocrite, I am not denying that.
Linus Media Group is not Linus, though.
Yes, it is. The company is named after the guy, he’s front and center and he is the brand. I’m really not sure what you’re trying to say.
Exactly this. I get everyone wants to dog-pile but the vast majority of the video was outlining issues and the steps they’re going to take to rectify it. It was a good video and miles above what other brands have done with other controversies (which is generally doing fuck all or putting out a basic tweet)
We can celebrate when the results happen