On the heels of TikTok's looming shutdown on January 19 over its ownership in the U.S. (unless the Supreme Court intervenes), it looks like another American users are flocking to a Chinese app called Xiaohongshu as people become less optimistic that TikTok can overturn U.S. ban.
It’s because a lot of high profile tiktok “content creators” are going there and taking their fan base with them.