Gabe Newell, the founder of Valve (Steam) had this to say
“Piracy is almost always a service problem and not a pricing problem”
So many people are willing to pay if it’s a good experience. But if the experience sucks, people with money will find a better service, which in many cases ends up being free. If I wanted to have ads dumped everywhere while I watch videos, there are services that offer that “experience” for free.
I think that it’s more impressive to identify something that’s only 6.9x the size of earth, given that the smaller it is the harder it would be to detect.