Edit: to clarify: the message in the ad is actually ironic/satirical, mocking the advice for cyclists to wear high-viz at night.

It uses the same logic but inverts the parts and responsabilities, by suggesting to motorists (not cyclists) to apply bright paint on their cars.

So this ad is not pro or against high-viz, it’s against victim blaming

Cross-posted from: https://mastodon.uno/users/rivoluzioneurbanamobilita/statuses/113544508246569296

  • stoy@lemmy.zip
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    3 hours ago

    To be fair, cars have headlight and taillights.

    Here in Sweden cars are required to allways have their headlights on when the car is moving, making them far easier to see even during the day.

    It us frankly one of the most annoying things about crossing the street when being abroad, cars having their headlights off during the day, it is much more difficult to see if a car is moving if it has the headlights turned off, than if they are on.

    • rtxn@lemmy.world
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      26 minutes ago

      Modern cars also tend to have daytime running lights that are switched on automatically when the ignition is turned on, and are meant purely for visibility.

      • Ms. ArmoredThirteen@lemmy.ml
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        42 minutes ago

        Places I’ve lived in the US people keep them off as the default. Here in Seattle people don’t even turn them on at night half the time, I guess they think the street lighting is good enough. I try and signal people to turn on their lights if I’m biking at night and so far none that I know of have actually turned them on

    • Mac@mander.xyz
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      2 hours ago

      And in the States cars are required to have aode markers, as well.

      • stoy@lemmy.zip
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        2 hours ago

        Corner markers?

        I remember that Volvo had those for a few years here, but that was in the very early 2000’s I haven’t seen the on normal cars for a long time.

        Seems like a good idea though.

  • jabathekek@sopuli.xyz
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    3 hours ago

    I only wear hi-vis to take one more excuse away from the driver when they hit me. It doesn’t actually help people see me in my experience.

    • M600@lemmy.world
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      2 hours ago

      In my city, the roads are not lit very well so high vis helps me see bikers a lot better.

  • Sibbo@sopuli.xyz
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    3 hours ago

    Arguably, if everything is high-viz, then cyclists may just blend in between the cars and be overlooked again. It does make sense that weaker participants in traffic are more visible, as long as everyone else is also visible.

  • pixxelkick@lemmy.world
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    3 hours ago

    It should be noted most models of cars have high-vis parts on them, usually on the rear, that work the same way.

  • DarkSirrush@lemmy.ca
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    3 hours ago

    I thought I bought a blue car. It was advertised as blue, paint job clearly said blue, the rendered image of the color was blue. My insurance paperwork states it is blue (as that’s what the NVIS calls it).

    In real life, i have a black car. The blue pigment is so dark that is black, except in very specific, harsh lighting at certain angles. And then you can see it sparkles blue.

    • Rai@lemmy.dbzer0.com
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      2 hours ago

      If only it had lights

      (I know what community I’m in and that the original post is satire)

      • Windex007@lemmy.world
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        2 hours ago

        I mean, OP says it’s satire but then says they’re mocking the advice to wear hiviz. As if it isn’t the law pretty much everywhere to have functioning lights on a vehicle.

  • lunotek@lemmings.world
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    2 hours ago

    You’re absolutely right—visibility is for everyone! 🚴‍♂️🚗✨

    While hi-vis gear is often associated with cyclists, drivers can benefit too. Reflective decals, glowing car wraps, or bright paint jobs can enhance a vehicle’s visibility at night, reducing accidents. 🌌👀

    Imagine roads where everyone glows in the dark—from cars to pedestrians to bikes. Safer streets for all! 🛣️⚡ #StayVisible #RoadSafety #GlowTogether