Edit: to clarify: the message in the ad is actually ironic/satirical, mocking the advice for cyclists to wear high-viz at night.

It uses the same logic but inverts the parts and responsabilities, by suggesting to motorists (not cyclists) to apply bright paint on their cars.

So this ad is not pro or against high-viz, it’s against victim blaming

Cross-posted from: https://mastodon.uno/users/rivoluzioneurbanamobilita/statuses/113544508246569296

  • bluewing@lemm.eeEnglish
    2·
    10 hours ago

    With all all the ebikes out there it is trivial to add a headlight, brake lights, turn signals, and marker lights and require them to be used and maintained like any other road worthy vehicle.